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Liam Sullivan


In the Associate role, Liam contributes across a wide range of project functions. Among other responsibilities, we rely on Liam to communicate with clients, manage participant outreach campaigns, drive insight through analysis / synthesis, build reports, and help communicate findings to clients. Liam graduated from Williams College, where he studied Philosophy.

What do you like most about working for Sterling, specifically?

“Clients come to us when they need access to insights not otherwise available. On the way to accessing these insights, we're led to engage with folks who, to put it simply, know things that we do not. Sometimes we're speaking with C-Suite executives at Fortune 500 companies, while, at other times, we're sourcing and soliciting feedback from small, independent business owners. To me, the Fortune 500 executive is the obvious point of access to insight. What I so love about Sterling's approach to market research is that we're often relying on the perspectives of those smaller, less visible, and less obvious sources of insight to drive our work. ”


Bar Harbor, ME

Year joined



  • The Grateful Dead
  • Cycling
  • Marx and Freud

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